20 Years in the Making: How Smash Bros dominated the Fighting Game Community

Original Smash Bros cover art | Courtesy of Nintendo Life

Chances are if you’ve heard of the term ESports, games like the ever so popular sports-based FIFA and first-person shooter Overwatch come to mind, as those are the most popularly televised competitive video games in the industry. However, despite their popularity, no game has ever created such a widespread cultural phenomenon as Nintendo’s famous series “Super Smash Bros.” This prime time crossover fighting game consists of famous faces such as Mario, Donkey Kong, and even third party characters like Ryu and Ken from Street Fighter. Spanning five different games and still securing a spot as one of the most popular fighting games for the past twenty years, it’s kind of confusing as to why a game of such praise and popularity hasn’t received more televised competitions in contrast to other fighting and sports games.1

Masahiro Sakurai | Courtesy of Nintendo Life

Enter the creator of Smash Bros himself: Masahiro Sakurai. From a very early age, Sakurai knew he wanted to do something with technology as his desired career path. His first attempt at a technology centered career was a small amount of time spent in school studying electrical engineering, a line of work he quickly realized wasn’t for him. Instead, he wanted to do something that allowed him to have fun and express his creative ideas while he did his job. Of course, he didn’t realize he wanted to work in video games until he started asking himself “At the end of the day what do I really want to do?”2 It wasn’t until a few years later, in 1989 when he was only nineteen years old, that Sakurai decided to apply to the HAL Laboratories company for Nintendo.3

Within his first year of work, Sakurai designed his famous character Kirby, a face that higher-ups in the company came to quickly love. Management assigned their newly hired worker to direct three games for this character, and all received praise for their simple controls and unique level design. While directing the three games was the jumpstart for his career, his biggest influence came in the form of his late friend Satoru Iwata, who was both Sakurai’s mentor at HAL Laboratories and the president of the company. Moreover Iwata was, and continued to be, Sakurai’s biggest supporter all throughout his time working with the company. Their close friendship sparked the idea to create the Smash Series, since Sakurai had been wanting to stray from his usual line of platforming adventure games.4

During the mid-nineties, fighting games such as Street Fighter and Mortal Kombat had revived the novelty of arcade games and swept the world with their innovative ideas and controls, shutting out other games that were based around fantasy and adventure, like Mario, Zelda, and Kirby. This widespread popularity, coupled with the positive relationship with his mentor and boss, was what influenced Sakurai to propose the idea of creating a fighting game that he claimed would be “like no other.”5

Original Smash Bros cover art | Courtesy of Nintendo Life

Development for the game began immediately, with Sakurai in charge of the design aspects while Iwata himself handled everything that had to do with coding. The early stages of the game didn’t get the name Super Smash Bros until much later in development. The game started off under the name “Ryouh: The Fighting Game,” which featured strange “Pepsimen”-like individuals who fought in a simple arena and utilized an idea of percent based combat, which meant that the higher the players percent the easier it was to launch them into the game’s “blast zone,” which were the areas all around the screen that would signal death if launched too close to its perimeters. After the beta of the game was presented to the higher ups of HAL Laboratories, Sakurai and Iwata decided to use the models of Mario, Donkey Kong, Samus, and Link, instead of the Pepsimen that they had used for the beta. They even renamed the entire series itself into the famous name we know now: Super Smash Bros. Upon release, it was praised worldwide, and while it sold over 5.5 million units, Sakurai wasn’t done with this project just yet. The first iteration of the Smash Bros series was only a glimpse at what was to come in the future!6

Super Smash Bros Melee cover art | Courtesy of GameTDB

With the immense fame Smash Bros brought, came an increased pressure to please fans with the possibility of any and all sequels. Just two years later, the second iteration of the series, dubbed “Super Smash Bros Melee,” was released, and it was praised for its high speed play style and the broad selection of 26 different playable characters. Even though the sequel received notably high praise for being what many fans considered the “pinnacle” of Smash Bros, the game went down in infamy as one of Sakurai’s most hated creations. He despised the game so much that he left HAL Laboratory a few years after Melee’s release to form his own company, Sora Ltd. The company was founded for him to experience what it was like to work with different content creators and develop his own games. However, the original idea for his company was extremely short lived as his old mentor and friend Iwata, who was now president of Nintendo, told Sakurai that the company planned to create more Smash games and wanted to bring Sakurai’s team in to work on them. Sakurai was reluctant at first, but he knew this would be his only chance to create a solid foundation for his company, and for the next decade Sakurai and his team continued to work on various different Smash Bros titles. While he expanded on the games’ character roster, stages, and game play improvements, it never really felt “good” or “satisfactory” for Sakurai; especially given how much he enjoyed the original iteration of the game and its fun simplicity.7

Smash Ultimate cover art | Courtesy of Eurogamer

The work was grueling and physically taxing for Sakurai, who was now in his mid-40s and was having an increasing difficultly working due to back pains and other physical sores that slowed down the developmental and polishing processes. It was evident by his physical appearance, which was more sickly and rigid, that he needed to find a way to wrap all of this up as fast as possible. He needed to create a game that would act as the possible final Smash Bros send off for the foreseeable future, one that could please fans both new and old, a game EVERYONE could enjoy! This birthed the idea of the fifth and supposed final installment of the franchise: Super Smash Bros Ultimate, a game that had all of the fighters from the previous games and then some to truly please as many fans as possible. Sakurai’s idea was ambitious and daunting, but not at all impossible.8 The hardest thing about all of this was his physical limitations and how much he taxed himself slaving over a computer to code. He also needed to contact various companies to see if it was possible to receive licensing to use characters that his fans wanted; and while a roster of 70+ characters was truly impressive for a fighting game, deep down he knew that people would likely be disappointed, due to the lack of one or two characters.9

The next two years were spent on polishing the finer details for the game and wrapping up coding that hadn’t been overseen during initial development. Thankfully, the fruits of their efforts were rewarded generously, as only a few months after the game released, Smash Ultimate not only became the number one selling game on Nintendo’s newest console, but also replaced Melees as one of the top competitive fighting games.10 Hopefully with all of this said and done, Sakurai can finally rest.

  1. “Timeline of Masahiro Sakurai’s Life,” Source Gaming (blog), October 23, 2015, https://www.sourcegaming.info/2015/10/23/sakuraitimeline/.
  2. “Timeline of Masahiro Sakurai’s Life,” Source Gaming (blog), October 23, 2015, https://www.sourcegaming.info/2015/10/23/sakuraitimeline/.
  3. “Masahiro Sakurai | Revolvy,” Revolvy.com (blog) accessed January 28, 2019, https://www.revolvy.com/page/Masahiro-Sakurai.
  4. “Super Smash Bros: The Story of Nintendo’s Premier Fighting Franchise,” Den of Geek.com (website), accessed January 30, 2019, https://www.denofgeek.com/us/go/241515.
  5. “Super Smash Bros: The Story of Nintendo’s Premier Fighting Franchise,” Den of Geek.com (website), accessed January 30, 2019, https://www.denofgeek.com/us/go/241515.
  6. Ethan Braun, “A Brief History of Masahiro Sakurai,” Culture of Gaming (blog), June 22, 2018, https://cultureofgaming.com/a-brief-history-of-masahiro-sakurai/.
  7. Ethan Braun, “A Brief History of Masahiro Sakurai,” Culture of Gaming (blog), June 22, 2018, https://cultureofgaming.com/a-brief-history-of-masahiro-sakurai/.
  8. Nick Santangelo, “Super Smash Bros. Director Talks Character Process and Development,”IGN (blog), November 21, 2018, https://www.ign.com/articles/2018/11/21/super-smash-bros-director-talks-character-process-and-development.
  9. Andrew Webster, “Why Super Smash Bros. Ultimate Was Such a Daunting Game for Its Creators to Build,” The Verge.com (blog), June 12, 2018, https://www.theverge.com/2018/6/12/17453214/super-smash-bros-ultimate-nintendo-switch-masahiro-sakurai-e3.
  10. “Super Smash Bros. Ultimate Development Started In 2016,” NintendoSoup.com (blog), accessed January 28, 2019, https://nintendosoup.com/super-smash-bros-ultimate-development-started-in-2016/.

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This Post Has 57 Comments

  1. Avatar

    The featured picture and the title got me so excited to read this article. I have always grown up playing video games with my older cousins and I always really enjoyed it. Reading this article was quite interesting because I honestly did not know how much video games have made a impact and how they “dominated” it was very interesting article to read. The game creator must have put a lot of thought into this game

  2. Avatar

    Sakurai’s hard work was all for not. The reviews for the game are evidence enough to say that it pleased fans. The implementation of different characters in the game is something that definitely grasped the attention of fans. This game is defiantly a fighting game like no other and has such a wide and dedicated fan base. Sakurai deserves a long break.

  3. Avatar

    I love Super Mario, and I love this game! I am a big fan of games myself, well I used to play them more years ago, but when this one came out I had a blast at a friend’s house. As many other comments say, I had no idea of the story behind Sakurai’s hard work and everything that he put into it — as many game creators do. Sadly, I don’t think he is “resting” since the more you come out with a hit, the harder you will work afterwards in order to create something even better.

  4. Avatar

    As a kid I remember sitting in the living room with my siblings having tournament games with Super Smash Bros, it was me and my brothers’ and sister’s favorite game to play with each other and would get extremely competitive over. I would have to thank Sakurai because if it weren’t for him working so hard for this game, those memories of my childhood wouldn’t exist. He put a lot into these games and it clearly drained him.

  5. Avatar

    Nintendo’s Super Smash Bros is my favorite video game series that immerses me every time I play it. I still have the first game pack that came in the Nintendo 64 console, which I consider to be my favorite version. Although the game series began in the year 1999, it is still a popular series that many people enjoy playing. I enjoyed reading this article, because it included more information that I have never heard before about the video game series.

  6. Avatar

    Super Smash Bros is one of my favorite games to play with my friends when we get together. It is one of the very few games that brings out our competitive nature. I really enjoyed reading this article and found it very interesting to read. I am very grateful for Sakurai to have made this game and I am sure that there are others that feel the same way. Sakurai obviously had some struggles along the way and the game took a lot out of him but he would create a game that is probably one of the biggest titles from Nintendo.

  7. Avatar

    I am not into games but everyone knows about Super Smash Bros. I did not know the story behind the game creation and it is quite interesting. The story shows how much it takes to create such a well known game. Although Sakurai was not physically well during the entire process of the game he really put his entire heart and soul into each game he created.

  8. Avatar

    I’ve never really been interested in the game. I’ve never played it either, but it was pretty interesting to learn about it for the first time ever. Hearing the story behind the creation and a little about the person behind it was pretty interesting to hear. There was a few things that made me wide-eyed during the article like how he was dedicated to making the games even with him being ill.

  9. Avatar

    I’m not an avid gamer by any means – mainly because I lack the consoles for the games I really want to have a chance to play – but I love Super Smash Bros on my Nintendo 3DS. I had no idea of the toll it took on Sakurai to create all the games in the series, nor of the falling out between him and Nintendo, but it definitely was interesing to find that out. Fans can be rabid sometimes, but it’s good to know that Sakurai may finally manage to catch a break.

  10. Avatar

    Nice article. I have heard and played super smash bros before, but I did not know the story behind its creation. It sounds like Sakurai put a lot of time and effort into every single one his games. I hope that he knows that there are tons of people who love his games. It is sad that he was not physically well throughout his time making this final game, but as you said, hopefully he can rest now with the final product already in stores.

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